Descenders

Due to unforeseen circumstances, SAR has once again had to alter the name of the descender from SCARAB to SARAB and now to the A-B Descender. We are extremely sorry for the inconvenience caused to our customers over this problem.

In the end what’s a name between friends! Apparently some people think different. History is littered with companies that have been forced to change their names because somebody else wanted to use it and surreptitiously, registered it worldwide first.

The most recent high profile case, besides the SCARAB, was The World Wrestling Federation attempting to wrestle the name WWF off the World Wildlife Fund. However, they are not very good at wrestling, and they lost. When ballistic missiles first went intercontinental, they were called IBMs, something a certain computer company did not like at all. And when the EU wanted a standardised Car Assessment Program, they tried CAP, NCAP and NCP all of which landed them in hot water. Tagging the word European at the front to become ENCAP gave them a bit of leverage, as the current owners of the name were broke.

There is some good news, however. Mopping Floors International can finally have their abbreviation back, now that the furniture store has folded